Industry News

Cognis supports Global

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By: KERRY PIANOFORTE

Editor, Coatings World

Cognis is supporting the Global Communications Project 2007, an international competition for students. The aim of the project is to increase awareness and understanding of the issues related to international communications among university students studying public relations and communications. The competition gives participants from 11 countries the opportunity to take theory and put it to practice by applying it to a real world situations. This year the students will be asked to develop strategies that will enable Cognis to better align its communications activities to selected local markets and their demands.

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